RESOURCE CENTER

Parcel & Post Hybrid
Digital Marketing Innovation

Physically and Digitally reaching consumers every day while providing a digital marketing platform to commercial brands who are also using direct mail for brand development
How Assurety Helped the USPS Reach Households Digitally every day through a Hybrid – Digital Marketing Platform:

The Postal Service utilized the Accountability and Enhancement Act of 2006 to significantly enhance its technology infrastructure to be able to perform marketing and product innovation through content monetization and data. The goal given to Assurety in 2011 was to develop solutions that can help sustain mail volumes, allow reach to USPS in every home digitally every day to remain relevant, and to grow revenues through new digital products and services. The result was The Informed Delivery Program (old name The Inbox).

Informed Delivery Hybrid-Digital Postal Marketing Platform

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ASSURETY CONSULTING & SOLUTIONSHeadquarters
100 Carpenter Drive, Suite 206,
Sterling, VA 20164
OUR LOCATIONWhere to find us?
https://www.assuretyconsulting.com/wp-content/uploads/2022/07/map-1New1point.png
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Mail Entry and Payment Technology

Pritha Mehra (Vice President)

As a USPS contractor, Assurety defined B2B solutions for the mailing and shipping supply chain, and for the following USPS system functionalities: • Definition and development of solutions for Full-Service Intelligent Mail including: Full-Service ACS, Mail Tracking, Informed Visibility data reporting and communications, Rules for mail preparations, classification and verifications, MID/GRID creation, management and communication functionality, Qualification reports, Postage Statements, FAST appointment scheduling Content Management and B2B transactional functionality MicroStrategy OLAP reports design, Surface Visibility functionality; and The SASP (Seamless Acceptance) system.